In this 30-minute webinar, Eric Smith, Head of Podcast Advertising at Incremental Media, and Ted Bray, Chief Growth Officer at NaviStone, share how host-endorsed podcast advertising can generate high-quality site traffic and NaviStone’s direct mail solutions can convert consumers better than any other marketing pairing in the market.
In this session, you will learn...

What is podcast advertising and how can brands properly test the channel?

What brands perform best in podcasts and in direct mail?

How combining podcast advertising with postcard retargeting will make the most of your ad spend.
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Eric Smith is the President and COO at Incremental Media. Want to share your thoughts or pick the brain of the author of this piece? Email Eric Smith at esmith@incrementalmedia.com.